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News   - 06/22/2005

Booming Digital Audio Player Market Tops $4.5 Billion: iPod tops 30 percent market share

Apple continues to expand its market share in the booming portable audio player market. According to a report released by market research firm In-Stat on Tuesday, Apple sold 8.4 million iPods in 2004 and captured a market share of more than 30 percent.

"A recent report by In-Stat found the following:

  • Revenue for both HDD and Flash-based MP3 players reached approximately $4.5 billion, a remarkable increase of almost 200% over 2003.
  • Apple is the leader in worldwide portable audio players with 30.2% of the combined HDD and Flash-based portable audio player market.
  • Other leading vendors include Rio, iRiver and Creative.
  • In-Stat expects that 1GB capacity or greater Flash MP3 players will represent just over 20% of all Flash-based MP3 player shipments worldwide by the end of this year.
  • Consumer survey data shows that the percentage of US respondents owning a digital audio player has increased from 16% in 2001 to 25% in 2005"

    In Stat released a report that includes results of a consumer survey about MP3 player ownership, profiles of leading portable audio player manufacturers and suppliers, as well as forecasts for portable audio player shipments and revenue.

    You can read a Tom's Hardware Guide review too...

  • Source: Tom    
     
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